Skip to content
The Lactation Collection
Schedule a Consultation
  • Schedule a ConsultExpand
    • In-Person
    • Virtual
    • Check Insurance
  • Meet your IBCLCExpand
    • Ashley Lee
    • Megan Dishman
    • Cambria Garrett
    • Angie Rosier
    • Anna Burch

(801) 210-1969

  • ServicesExpand
    • Lactation Consultants
    • Breastfeeding Classes
    • Childcare Certification
    • Breastfeeding Support Doula
    • IBCLC Mentorship Program
  • ResourcesExpand
    • Free Breastfeeding Prep Course
    • Breastfeeding Glossary
    • Product Reviews
    • Breastfeeding with ___
    • Blog
The Lactation CollectionThe Lactation Collection
Email
Phone

Breastfeeding hurts?
It doesn’t have to.

Does latching make you curl your toes or dread the next feed? You’re not alone.

A painful latch is the #1 reason mamas come to us.

It’s also one of the easiest things to fix.

Many feel better after just one visit.

Schedule a Consult →

IBCLCs (the highest lactation qualification)

  • In your home or virtual
  • Many insurances accepted

IBCLC: International board-certified lactation consultant

  • DMBA logo
  • Cigna logo
  • United Healthcare logo
  • Aetna logo
  • Claritev/Multiplan logo
  • Private Healthcare Systems logo
  • Value Point by MultiPlan logo
  • Imagine Health logo
  • PNOA Health Insurance logo
  • Velocity PPO logo
  • First Choice Health logo
  • Sutter Health logo
  • Optum Health logo

Check your insurance for consult coverage

You’re not alone

Painful feeding is the #1 reason mamas reach out to us. We understand. We’ve helped hundreds of mamas overcome the dreaded, white-knuckle feeds.

Often it’s a few small changes you might not ever spot on your own.

That pain is your body telling you something needs to change.
And it usually can.

You might be dealing with a painful latch if…

Latching feels like toe-curling, pinching, or “shards of glass,” especially in the first seconds

It brings you to tears, or you dread the next feed, especially at night

Your nipple comes out flattened, creased, or shaped like a tube of lipstick

Your nipple turns white after feeding, then burns or throbs

You hear a clicking sound, or baby keeps slipping off the breast

You have cracked, sore, or bleeding nipples

You’ve started bracing for pain, switching to the bottle, or pumping just to get a break

Someone told you the latch “looks fine,” but it still feels awful

Sound familiar?
You don’t have to push through it.
We can help →

What usually causes pain during breastfeeding?

Most of the time, the pain comes from how baby latches.
Here’s what’s usually going on…

A shallow latch

(the most common cause)

A good latch needs a big mouthful of breast. When baby takes mostly the nipple, it gets pinched against the hard roof of their mouth. It can’t reach the soft spot further back.

That pinch is the pinching, biting, or burning you feel. It’s also why a shallow latch can leave a lipstick-shaped nipple.

A tongue or lip tie

Sometimes baby just can’t latch deep, no matter how you hold them. Their tongue is held down too tightly.

The tell-tale signs come as a group: pain, a clicking sound, a lipstick nipple, and gas or reflux.

Ties are easy to miss, and doctors often do. That’s why more than half of the painful-latch care plans we create for mamas include a check for a tongue or lip tie.

Vasospasm

(the “white nipple”)

Does your nipple turn white after feeds, then throb or burn? That’s blood flow clamping down for a moment.

A shallow latch is usually the cause.

Many think it’s thrush, but vasospasm is far more common. Fixing the latch fixes it.

Try these tonight if you have painful breastfeeding

These are the first steps our IBCLCs coach in care plans. They help many mamas right away.

  1. Aim nose-to-nipple and wait for a wide open mouth. You want a big mouthful of breast, not just the tip. Bring baby to you, chin first.
  2. Go for a deeper latch. Aim for more breast below the nipple than above. Baby’s lips should flange out like a fish, not tuck in.
  3. Don’t push through the pain. Slip a clean finger into the corner of baby’s mouth to break the seal. Then start over. A latch that hurts isn’t done yet.
  4. Try a new position. Our top three are laid-back, side-lying, and football. A new hold often adjusts where the pressure lands.
  5. Line baby up. Keep ear, shoulder, and hip in a straight line. Hold baby’s chin, chest, and belly against you. Get yourself comfy with pillows first.
  6. Care for sore nipples. Rub a little breastmilk on the nipple and let it air-dry. Use a nipple butter (we like Earth Mama). Try a warm salt-water soak (1 tsp salt in 8 oz water, a few times a day). Start feeds on the less-sore side first.

Does the pain keep coming back after you try these?
That’s your sign it’s time for hands-on help. It doesn’t mean you failed.

When should you get help for painful breastfeeding?

Reach out to an IBCLC (and your pediatrician) if you notice:

  • Pain that lasts the whole feed, or between feeds
  • Pain that stays after the first couple of weeks
  • Cracked, blistered, or bleeding nipples
  • A clicking sound, baby slipping off, or a nipple that stays lipstick-shaped
  • Baby isn’t gaining weight well, or seems hungry right after a feed
  • You dread feeds, or think about stopping before you wanted to

A little soreness in the first few days can be normal. Toe-curling pain, nipple damage, or dread are not. You don’t have to wait until it’s bad. Early help means faster relief, which also protects your milk supply.

What a lactation consult for breastfeeding pain with a TLC IBCLC looks like

When you come to us for a painful latch, your IBCLC will:

  • Watch a real feed and find where the pain comes from: the latch, how you hold baby, baby’s suck, or a tie
  • Check baby’s mouth for a tongue or lip tie. We’ll refer you if you need it (we work with trusted pediatric dentists)
  • Help you hands-on until a feed truly feels good, not just looks right
  • Make a plan just for you: how to hold baby, how to heal sore nipples, pumping and flange help if you need it, and a way off the nipple shield
  • Follow up, because the latch keeps changing as your baby grows

Pick what works for you: a visit in your own home, or a virtual consult from anywhere. Many insurance options accepted. If needed, we can help you check your coverage.

Schedule a Consult →

Anna Burch, IBCLC lactation consultant twins
Anna doing a breastfeeding consult
IBCLC assessing baby's mouth

Other mamas like you have had great experiences with our IBCLCs

  • “Anna was so helpful and answered all my questions… She also had many great tips on how to treat painful nipples and increase milk supply. I cannot thank her enough for helping me to be able to breastfeed my son… she turned frustration into a wonderful time that I can now enjoy.”
    London
  • “Anna helped me feel so at peace with breastfeeding. I had been seen 3 times for the same problem by other people and never could quite figure out what was happening. I was miserable and ready to give up… It made me feel like I could do this.”
    Abby
  • “I had an awesome appointment with Cambria! She was very helpful and made me feel more confident and prepared for when baby #2 arrives!”
    Hannah
  • “Absolutely essential to my transition to motherhood! Megan was a godsend… She is an absolute expert professional and really knows her stuff.”
    Emma R.
  • “My experience with the Lactation Collection was amazing! … I walked away from my consultation feeling empowered, encouraged, and heard!”
    Camille
  • “Ashley was incredible. She helped my baby get evaluated for a tongue tie, taught me stretches, and felt like a friend. I can’t recommend her enough!”
    Lexie S.

Relief from painful feeding is closer than you think

You shouldn’t have to brace yourself every time your baby is hungry.

Let’s make feeding feel good again, together.

Many insurances accepted.

Call or text (801) 210-1969
to Schedule a Consult

Or book online →

Painful Breastfeeding FAQs

  1. Is breastfeeding supposed to hurt?

    No. A little soreness in the first few days can be normal. But toe-curling pain, pain that lasts the whole feed, or any cracking or bleeding is a sign that something needs to change. You shouldn’t have to tough it out.

  2. When does latch pain go away?

    Normal early soreness peaks around day 3. It usually fades within a week or two. Is your pain strong? Does it last the whole feed, happen between feeds, or stay past two weeks? Then it’s worth having your latch checked.

  3. My doctor said there’s no tongue tie. Could there still be one?

    Yes. Ties at the back of the tongue are easy to miss in a quick exam. If you have pain, clicking, and a lipstick nipple, an IBCLC can watch a feed and check baby’s mouth. It’s why most of our painful-latch consults include a tie check.

  4. My latch “looks fine” but it still hurts. Why?

    How a latch feels matters more than how it looks. A latch that still hurts usually isn’t deep enough yet. Small hands-on changes often fix it.

  5. Why does my nipple turn white and burn after a feed?

    That’s often vasospasm. Blood flow clamps down for a moment. A shallow latch is usually the cause. Many think it’s thrush. Warm, dry heat helps right away, and fixing the latch often resolves the root cause.

  6. Should I just switch to pumping or formula?

    We’ll support whatever feeding goals are right for your family. But many mamas who think they have to quit just need a better latch or a tie fixed. It’s worth one visit before you decide.

  7. Do you take insurance? Can you come to my home?

    Yes. We work with The Lactation Network, Wildflower, and other insurers. Check the logos on the back of your insurance card. We offer visits in your home and virtual consults. We’ll help you check your coverage when you book.

Other issues related to painful breastfeeding

  • Sore, cracked & bleeding nipples
  • Tongue & lip tie
  • Engorgement
  • Low milk supply
  • Weaning off the nipple shield

IBCLCs (the highest lactation qualification)

  • Hundreds of mamas helped
  • Visits in your home or virtual
  • Many insurances accepted

Schedule a Consult →

The Lactation Collection Logo Square Transparent
The Lactation Collection; TLC Logo

Next Events:

Jul 23
10:00 am - 11:00 am

Breastfeeding Support Group – 7/23/2026

View Calendar

Meet the team

  • Our IBCLCs
  • IBCLC Difference
  • Mentee Program

Lactation Resources

  • TLC Blog
  • Product Reviews
  • Breastfeeding with ____
  • Visual Breastfeeding Glossary
  • Free Breastfeeding Prep Course

Breastfeeding Services

  • Classes: In-Person
  • Classes: Online
  • Consults: In-Person
  • Consults: Remote

Other Services

  • Childcare Certification
  • Breastfeeding Support Doula

Service Areas

  • All Service Areas
  • North Salt Lake County
  • South Salt Lake County
  • East Tooele County
  • North Utah County
  • South Utah County
  • Wasatch County
  • Southwest Summit County
  • North Juab County

© 2026 The Lactation Collection

  • Contact Us
  • Terms of Use
  • Privacy Policy
  • Legal
  • Sitemap
Facebook Instagram
  • Home
  • Schedule a Consult
  • Check My Insurance
  • Breastfeeding Classes
    • In-Person
    • On-Demand
  • Consults
    • In-Person
    • Virtual
  • Service Areas
  • Meet your IBCLC
  • Childcare Certification
  • Breastfeeding Support Doula
  • Learning Resources
    • TLC Blog
    • Free Breastfeeding Prep Course
    • Breastfeeding with ____
    • Visual Breastfeeding Glossary
  • IBCLC Mentorship Program
  • Favorite Products
Search